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Hair salon windows are sometimes neglected, filled with hair products and accessories instead of being designed as a coherent visual. But a beautiful window display can attract new customers. There are a few easy ways to make the most of your salon's window display to attract customers. The website Wavy Content, dedicated to hair and beauty professionals, offers you the opportunity to download its free how-to sheet!
By putting photo frames with your achievements (haircuts, bridal buns, colors, before/after...), passers-by will be able to better project themselves and see your work, trends and style. So don't hesitate to display your know-how in the window of your hair salon.
If you use your salon window as a storage space for hair products for resale, you can organize them in an attractive and consistent way. You can arrange them harmoniously or geometrically using accessories. For example, if the hair products you sell are organic and natural, use artificial plants to add an element of natural beauty to your showcase.
Why not use these products as a way to advertise your hair salon? Show your customers and passers-by the range of products you use. This will show not only the quality of your products but also the quality of your services. Thus, passers-by will be more likely to trust your hair salon for a nice haircut or to buy one of your products displayed in the window.
A hair salon window must adapt to the different seasons and commercial periods of the year just like the windows of fashion boutiques. For example, for the summer, showcase photos of summer cuts and summer hair products.
Take inspiration from the Pinterest site which will give you plenty of ideas to create a nice showcase according to different themes. A shop window that is carefully organised and properly maintained over the years can only attract customers. Do you spend a lot of time and money on all forms of advertising for your hair salon?
So why don't you spend some money on your window display? Keep changing the configuration of your shop window from time to time and don't forget to highlight your product range. Indeed, passers-by looking for professional hair care might be interested in the range of products you offer and might push the door of your hair salon for one of your services.
Did you like this article? Don't hesitate to read our article on Ideas and advice for decorating your hair salon or beauty salon.
