.png)
.png)
The idea of celebrating Halloween during a pandemic can be a little scary. But decorating your hair salon or beauty salon and getting into the Halloween mood can still be incredibly fun.
Especially since, for once, wearing a mask will even be mandatory. However, you, your employees and your customers can still enjoy these long-standing traditions with a COVID touch, if you take the necessary precautions.
In this way, you can captivate and win more customers and, as a result, increase your sales considerably.
If you still haven't prepared anything special for Halloween in your beauty salon, don't panic!
Below you will find 7 ideas to make the most of this party.
The decoration of your beauty salon is fundamental to create a festive atmosphere. It can also help you get into the spirit of autumn and Halloween.
You can place pumpkins with a candle inside to make it more scary and cobwebs to decorate the corners. You can also use pumpkins painted in black, white or gold to add a little glamour to your living room.
Also opt for an antique mirror by spraying the edges with lacquer and sprinkling baby powder. And don't forget the ceiling: hang paper bats or leaves that fall at different lengths from the ceiling with fishing line or ribbon.
Bewitch passers-by and create a special Halloween showcase. You won't have to spend a lot of money. Use dark colours, net fabrics, pumpkins carved with wigs, black garlands, etc. And don't forget to put up a "Happy Halloween" sign.
This shows passers-by that you have a sense of fantasy, which helps make your brand more attractive.
Despite the health crisis, you can organize a small event, limit the number of participants and broadcast it live on your Facebook or Instagram page.
In order to make this event profitable and encourage sales you can offer themed nail art, hairstyling or make-up classes, with all the corresponding products on display for people to buy.
Halloween is an opportunity to boost attendance and customer loyalty. People are looking for specific reasons to choose one show over another;
Offers must therefore be attractive and timely. Create special packages that will delight your customers to save and consider offering discounts on resale products or services.
Prepare a space in your living room specially designed for customers to take pictures. A bit of macabre "Halloween staging" can encourage customers to tag you and share their photos on social networks.
It's an incredible way to show off your salon's hair and makeup skills, sharing images will show your staff's talent to potential clients.
Hashtags are a numerical ranking system. When you add relevant hashtags to your social network postings and someone searches using that hashtag, your postings will be included in the search results. Feel free to include special Halloween has htags in your posts.
If you don't have too much time and prefer instead to free it up to devote yourself to the well-being of your clients. Wavy does it for you and takes care of your Facebook page by creating weekly Facebook publications optimized for your hair salon.
But not only that! Wavy offers you a special Halloween kit to download for free containing 7 marketing ideas and 14 visuals with which you can turn your pages into a temple of terror!
Looking for other ways to promote your hair salon? Website, Facebook post, SMS campaign, loyalty... We take care of everything! Contact us for free to find out more.
