The Beauty Library: the organic beauty shop (but not only!) in Tokyo, Japan

The Beauty Library is a shop offering organic beauty products for sale, but not only. This concept store is quite different, where customers can also buy organic food for themselves... and for their pets!

The Beauty Library, Tokyo's beauty concept-store

Before the creation of The Beauty Library, the shop's founders had only one thing in mind: to be beautiful, it's important to take care of yourself inside and out. That's when the idea was born to open a shop selling products that are beneficial to the body as a whole. At The Beauty Library, in Tokyo's Aoyama district, you can buy your moisturizer as well as fruit. All organic, of course.  

Nendo, a Japanese design agency, has designed a service and space based on a concept that allows the fusion of cosmetics with food and beverages.

The Beauty Library

Self-contained "study rooms" are inlaid into the shelves, where customers can research the products on the available shelves while sipping their organic food and drink. What's more, QR codes are placed next to each product, allowing customers to have all the information about their favourite products or products on view on their smartphone and buy them directly online.  

Now you understand better the choice of the name of the shop The Beauty Library, the shop not only sells cosmetic products, but it is also the place where everyone can find out about the components of the products.

Th Beauty Library

The products are arranged in different colours on elegant wooden shelves and highlighted with LED lights.

 

The Beauty Library

The Beauty Library

For your hair salon or beauty salon, you can go far beyond selling products directly related to your core business and think about what provides general well-being. What soothes you? What are the complementary products to your profession that you love?

Written by
Aurélie Pauker
Always attracted by the world of hairdressing and beauty, today I answer the problems you may have.

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