Build customer loyalty

Father's Day is a great opportunity to reach a new market, to showcase your products and services for men and to convert your visitors into regular customers. 

Mother's Day is therefore an ideal time to put in place a strategy that helps you market your services effectively. Here are some effective tips to energize your hair salon or beauty salon and boost your sales.

If you want to develop your hair salon, or your beauty salon, it's hard to escape the search engine...And for that, a blog can help.In this article, you will discover how a blog can change the life of your salon and how to quickly create an effective blog.

To simplify your daily life and to support you in your role as a business leader, we surround ourselves with partners who inspire us and who contribute to the growth of your establishment. We work together to ensure that you have the best cards in your hand.

Launched in March 2021, Wavy Store is expanding its eco-responsible offer and now offers Unbottled solid shampoos on its platform.

As a hair salon or beauty institute owner, your establishment is your baby! It is a means of expressing your skills and creativity and should always be welcoming, bright and above all have a pleasant atmosphere. But creating a functional and

The frictionless customer experience is finally here, thanks to transparent payment! Today's customers have a multitude of choices. They are easily distracted, pressed for time, and focus on instant gratification.

Throughout the year, you have the opportunity to energize your hairdressing salon or beauty institute thanks to the different events of the year. The year is punctuated by Christmas, Chandler's Day, Mother's Day and Father's Day, etc.

We all learned a lot in 2020 and January and February are often the months of decisions for new beginnings and especially for good resolutions. These resolutions are a great way to challenge yourself, but they rarely come to fruition. Let's be honest! Change your

Rented either during the high season, when the festive atmosphere of the holiday season encourages your customers to visit your hairdressing salon or beauty salon. Unfortunately, this period doesn't last, and it's the same story every year: every high season is followed by a low season. This

It is fair to say that 2020 has been a year like no other. Dominated by a pandemic that has somehow touched our lives and economies continue to be disrupted. But despite all this, the year Wavy turned 4 was a productive one, we made good

Finding new ways to promote your hair salon, beauty salon or barbershop is a never-ending process. You'll need to be creative to attract new people and keep existing customers interested. 

A motivated and actively engaged team in your hair salon, beauty salon or barbershop leads to increased productivity and higher performance levels. Satisfied employees will lead to less staff turnover, satisfied customers, loyalty and a higher level of customer satisfaction.

While we were looking forward to putting 2020 behind us and entering a new year, we were reconfirmed for 4 weeks. For the hair and beauty industry, as for so many others, it's a question of trying to survive the confinement, to be able to ensure the financial security of

As consumers' expectations have increased, VSEs (very small businesses) have the same opportunity to change as large companies, thanks to the digital cheque of up to 1500 euros.

The idea of celebrating Halloween during a pandemic can be a little scary. But decorating your hair salon or beauty salon and getting into the Halloween mood can still be incredibly fun.