Social networks

What should I do if I receive a negative review of my salon?

Giving feedback on the internet has become a reflex for many customers, whether it is positive or negative. Google even gives the title of "Local Guide" to people who have left a certain number of reviews on a business. A negative review can arrive on your page at any time.
Aurélie Pauker
March 4, 2022

3 tips for promoting your hair or beauty salon locally

If you want to attract a local clientele, it is essential that you list yourself online. Your customers will search the internet to find a salon near them.
Aurélie Pauker
March 2, 2022

Expand your hair or beauty salon with the TikTok social network!

TikTok has quickly become the social network of choice for acquiring new customers. Some hairdressers have understood this and now have thousands of subscribers.
Aurélie Pauker
February 25, 2022

How do you define your salon's goals for 2022?

It's almost the start of a new year. Every new year you need to take the time to sit down and do a little planning. This is to ensure that you are able to keep your salon or beauty salon afloat and on track.
December 10, 2021

How to implement Black Friday in your hair salon?

This year, Black Friday will take place on 26 November 2021. This is a huge opportunity and it is even more important that you have your ideas for your hair salon or beauty salon. 
November 4, 2021

How do you manage the Christmas period in your hairdressing salon?

It's that time of year when the snow falls and the wind blows... The Wavy team, which has been with you for more than 4 years now, is witnessing the overwork you are experiencing in your living room.
Aurélie Pauker
November 1, 2021

Instagram Reels to promote your hair salon or beauty salon

According to DemandGen, 73% of internet users are more likely to buy a product or service after watching a video. So if you're (still) wondering about the value of including videos in your content, you'd better do it!
October 22, 2021

Expand your living room with communication solutions Wavy

To be a successful hairdresser, you need to master techniques of cut, colour and style, but not only that. Managing your communication and marketing, attracting new customers, building customer loyalty, strengthening relationships to create a bond of trust...are also elements
October 14, 2021

6 tips for a successful return to school

The start of the new school year is fast approaching. It's now or never to take action to get organised and achieve your turnover objectives. To do this, discover our top 6 tips to help you prepare for the new school year with peace of mind. 
Aurélie Pauker
August 5, 2021

6 tips to liven up your living room on Father's Day

Father's Day is a great opportunity to reach a new market, to showcase your products and services for men and to convert your visitors into regular customers. 
June 10, 2021

Discover the programme of the Wavy week

The Wavy week is a series of lives, dedicated to the hairdressing and beauty community, accessible for free, via the website: It takes place from 7 to 11 June 2021, and will be an opportunity for you to discover the team Wavy, to discuss with us, to participate in training lives
May 21, 2021

Mother's Day: 7 good ideas to liven up your hair salon and beauty salon

Mother's Day is therefore an ideal time to put in place a strategy that helps you market your services effectively. Here are some effective tips to energize your hair salon or beauty salon and boost your sales.
May 6, 2021

5 steps to launch a blog for your hair salon or beauty salon

If you want to develop your hair salon, or your beauty salon, it's hard to escape the search engine...And for that, a blog can help.In this article, you will discover how a blog can change the life of your salon and how to quickly create an effective blog.
Greg d'Aboville
April 29, 2021

Wavy and its partners: get the best offers for your hair salon or beauty salon

To simplify your daily life and to support you in your role as a business leader, we surround ourselves with partners who inspire us and who contribute to the growth of your establishment. We work together to ensure that you have the best cards in your hand.
April 26, 2021

Valentine's Day Special: What actions to take in your hair salon?

Throughout the year, you have the opportunity to energize your hairdressing salon or beauty institute thanks to the different events of the year. The year is punctuated by Christmas, Chandler's Day, Mother's Day and Father's Day, etc.
Aurélie Pauker
February 1, 2021

4 tips to prepare your living room for the low season

Rented either during the high season, when the festive atmosphere of the holiday season encourages your customers to visit your hairdressing salon or beauty salon. Unfortunately, this period doesn't last, and it's the same story every year: every high season is followed by a low season. This
January 13, 2021