Developing my turnover

6 ways to motivate your team in a hair salon or beauty salon

A motivated and actively engaged team in your hair salon, beauty salon or barbershop leads to increased productivity and higher performance levels. Satisfied employees will lead to less staff turnover, satisfied customers, loyalty and a higher level of customer satisfaction.
Farah
November 13, 2020

How do you prepare your hair salon or beauty salon for post-confinement appointments?

While we were looking forward to putting 2020 behind us and entering a new year, we were reconfirmed for 4 weeks. For the hair and beauty industry, as for so many others, it's a question of trying to survive the confinement, to be able to ensure the financial security of
Farah
November 6, 2020

Ile-de-France region: Assistance of up to 1,500 euros for hair salons, beauty salons and barbershops connected thanks to the digital cheque

As consumers' expectations have increased, VSEs (very small businesses) have the same opportunity to change as large companies, thanks to the digital cheque of up to 1500 euros.
Farah
November 2, 2020

Which loyalty programs for your hair salon or beauty institute?

Your job is in every way human, but loyalty programs allow you to really be part of a customer relationship and loyalty approach.
Aurélie Pauker
September 30, 2020

5 advantages of having a loyalty program in your hair salon or beauty salon

For your hairdressing salon or beauty institute, the satisfaction of your customers and your relationship is a priority. Nothing beats a loyal clientele, who come on a recurring basis and bring you new customers by recommendation.
Aurélie Pauker
September 24, 2020

Instagram for your hair salon or beauty salon: tips and tricks for more subscribers and commitment 

Due to its visual nature and its potential to reach clients and prospects, Instagram is an ideal choice for hair salons, beauty salons and barbershops. The possibilities for marketing campaigns on this platform are endless and above all "free", but how does it work?
Farah
September 16, 2020

Lighting in a hairdressing salon: tips and advice

Salon lighting is particularly important, as it will not only provide functional lighting for your staff to take care of your customers, but it will also create an ambience in the salon, which is just as important .
Farah
September 7, 2020

The digital events of 2020: the cosmoprof, the MCB and the BCD

Who could have predicted that 2020 would be the year of virtual events? Traditional trade shows have switched to the Internet in the midst of the pandemic, foregoing face-to-face interaction with visitors while retaining opportunities to connect with industry players.
Farah
August 20, 2020

Discover the Digital Hairdressing Beauty (BCD) programme

With the growing importance of digital platforms in shaping consumer behaviour in the wake of the health crisis, find out how Digital Hair Beauty can help your salon or beauty salon stand out.
Farah
August 11, 2020

Wavy brings the benefits of an SSC to beauty salons free of charge

Your team is the most important resource behind your institution's ability to grow and prosper. In order to reduce staff turnover, which can be costly to your salon, you need to take certain steps to ensure that their loyalty is enhanced. This
Farah
August 3, 2020

5 tips to reduce no-shows in your hair and beauty salons

An absence is a missed opportunity that wastes resources and prevents your salon from further building its client base, so find out what you can do to reduce frustrating absences and minimise your losses.
Farah
July 21, 2020

How to go on holiday with peace of mind as a hairdresser or beauty salon owner

As the manager of a hair salon or beauty salon, it is not always easy to cut ties with your company when you are on holiday. However, holidays are synonymous with rest and well-being, not stress! All you have to do is prepare your departure
Farah
July 15, 2020

Body language to make a good impression and boost sales in your salon

Being able to identify these cues will give you the ability to better understand your customer and subsequently provide a more personalised experience.
Farah
June 18, 2020

Wavy launches contactless online booking thanks to NFC stickers

We are therefore pleased to announce that the Wavy team is launching contactless online booking with NFC stickers.
Farah
June 5, 2020

Le Beauté Coiffure Digital by Wavy, 1st digital salon in the beauty & hairdressing sector

Professionals in the sector are turning to a new event: the Beauté Coiffure Digital, the sector's first 100% online and 100% digital event! But first, what is the Beauté Coiffure Digital?
Farah
May 25, 2020

The importance of cash register software for your hair salon in a post-covid-19 world

In a post-coronavirus world, and given the overload of work in your hair salon or beauty salon, more than ever you need a checkout software like Wavy to simplify your life and save you time.
Farah
May 19, 2020